Director / PDMR Awards SHAFTESBURY CAPITAL PLC (Incorporated and registered in the United Kingdom with Registration Number 07145051 and registered in South Africa as an external company with Registration Number 2010/003387/10) JSE code: SHC ISIN: GB00B62G9D36 LEI: 549300TTXXZ1SHUI0D54 DIRECTOR / PDMR AWARDS SHAFTESBURY CAPITAL PLC (THE "COMPANY") Shaftesbury Capital PLC announces that annual Performance Share Plan ("PSP") awards were granted to participants, including Executive Directors, on 20 March 2024, based on a market value of 132.9 pence per share. The following awards of nil cost options were made to Executive Directors: 1) ANNUAL PSP AWARDS – SUBJECT TO CORPORATE PERFORMANCE CONDITIONS Gross number of nil cost Exercisable from: options(1): Ian Hawksworth 1,686,230 20 March 2027 Situl Jobanputra 1,209,932 20 March 2027 The future vesting of the PSP awards is subject to the relative total accounting return and total shareholder return performance conditions and other terms set out in the Company's 2023 Annual Report. The performance period for the awards is 1 January 2024 to 31 December 2026. 2) DEFERRED 2023 BONUS Gross number of nil cost Exercisable from: options(1): Ian Hawksworth 270,033 20 March 2027 Situl Jobanputra 196,613 20 March 2027 (1) Shares would be subject to income tax and national insurance contributions on vesting. These awards represent the deferred element of the annual bonus awarded in respect of 2023 reported within the Company's 2023 Annual Report. The awards are subject to the terms set out in the Company's 2023 Annual Report. Notification of transactions of persons discharging managerial responsibilities and persons closely associated with them 1 Details of the person discharging managerial responsibilities/person closely associated a) Name: Ian Hawksworth 2 Reason for the notification a) Position/status: Chief Executive b) Initial notification Initial notification /Amendment: 3 Details of the issuer, emission allowance market participant, auction platform, auctioneer or auction monitor a) Name Shaftesbury Capital PLC b) LEI 549300TTXXZ1SHUI0D54 4 Details of the transaction(s): section to be repeated for (i) each type of instrument; (ii) each type of transaction; (iii) each date; and (iv) each place where transactions have been conducted a) Description of the Ordinary shares of 25p each financial instrument, type of instrument Identification code GB00B62G9D36 b) Nature of the Award of nil cost options pursuant to the Company's Performance Share transaction Plan 2017 c) Currency GBP d) Price(s) and Price(s) Volume(s) volume(s) Nil Cost 1,686,230 Nil Cost 270,033 e) Aggregated information 1,956,263 - Aggregated volume Nil Cost - Price f) Date of the 2024-03-20 transaction g) Place of the Outside a trading venue transaction Notification of transactions of persons discharging managerial responsibilities and persons closely associated with them 1 Details of the person discharging managerial responsibilities/person closely associated a) Name: Situl Jobanputra 2 Reason for the notification a) Position/status: Chief Financial Officer b) Initial notification Initial notification /Amendment: 3 Details of the issuer, emission allowance market participant, auction platform, auctioneer or auction monitor a) Name Shaftesbury Capital PLC b) LEI 549300TTXXZ1SHUI0D54 4 Details of the transaction(s): section to be repeated for (i) each type of instrument; (ii) each type of transaction; (iii) each date; and (iv) each place where transactions have been conducted a) Description of the Ordinary shares of 25p each financial instrument, type of instrument Identification code GB00B62G9D36 b) Nature of the Award of nil cost options pursuant to the Company's Performance Share Plan transaction 2017 c) Currency GBP d) Price(s) and Price(s) Volume(s) volume(s) Nil Cost 1,209,932 Nil Cost 196,613 e) Aggregated information - Aggregated volume 1,406,545 - Price Nil Cost f) Date of the 2024-03-20 transaction g) Place of the Outside a trading venue transaction This announcement is made in accordance with the requirements of the UK Market Abuse Regulation ("UK MAR") and the Company confirms that the PDMRs' notification obligations under UK MAR have also been satisfied. Name of officer of issuer responsible for making notification: Ruth Pavey Date of Notification: 21 March 2024 Ruth Pavey Company Secretary 020 3214 9150 21 March 2024 Sponsor Java Capital Date: 22-03-2024 07:05:00 Produced by the JSE SENS Department. The SENS service is an information dissemination service administered by the JSE Limited ('JSE'). The JSE does not, whether expressly, tacitly or implicitly, represent, warrant or in any way guarantee the truth, accuracy or completeness of the information published on SENS. The JSE, their officers, employees and agents accept no liability for (or in respect of) any direct, indirect, incidental or consequential loss or damage of any kind or nature, howsoever arising, from the use of SENS or the use of, or reliance on, information disseminated through SENS.